Interfront 2025 Annual Report

50 INTERFRONT ANNUAL REPORT 2025 INDICATOR 2.2 EXPAND INTERFRONT’S SERVICE OFFERINGS TO OTHER GOVERNMENT AGENCIES (OGA) AND CLIENTS-OF-CLIENTS (COC) The aim of this strategic goal is to increase Interfront’s impact by expanding its proven digital service offerings to more government agencies and to the clients and stakeholders of existing partners, such as SARS. By doing so, Interfront aims to unlock new opportunities, reduce duplication of effort across government entities and contribute to delivering more consistent and streamlined public services. This expansion builds on the strong foundations already in place, enabling greater use of existing platforms and technology investments. Ultimately, this will strengthen Interfront’s position as a trusted digital partner in government, supporting the broader objective of providing smart, secure, and citizen-focused services. The Annual Performance Target, introduced in the 2024/2025 financial year, has been successfully achieved. OUTCOME Expanding service offerings to Other Government Agencies (OGA) and Clients-of-Clients (CoC). OUTPUT Exploring opportunities outside of SARS to increase market reach and diversify revenue streams. OUTPUT INDICATOR Marketing Plan and reporting against the Plan. REASONS FOR REVISIONS TO THE OUTPUTS/ INDICATORS/ANNUAL TARGETS No revisions were made to the outputs, indicators, or annual targets. AUDITED ACTUAL PERFORMANCE 2022/2023 New Measure from the 2024/2025 financial year AUDITED ACTUAL PERFORMANCE 2023/2024 New Measure from the 2024/2025 financial year PLANNED ACTUAL TARGET 2024/2025 Prepare a Marketing Plan. ACTUAL ACHIEVEMENT 2024/2025 Q1 Preparation of Marketing plan framework. Market research criteria being determined to formulate an engagement plan for campaigns. Q2 Preparation of Marketing Plan ongoing. Engaging with SARS on opportunities with OGA. DHA engagement. Q3 Preparation of the Marketing Plan ongoing. SARS strategic relationship with DHA and SARB will enable further opportunities for Interfront. Q4 Marketing Plan prepared. ACHIEVED DEVIATION FROM PLANNED TARGET TO ACTUAL ACHIEVEMENT 2024/2025 REASON FOR DEVIATION